Applying Brand Awareness to Increase Sales at an International Beer Company
HOW ARE WE PERCEIVED BY OUR CUSTOMERS? IMPROVE BRAND RECOGNITION
In today’s economy the connection to the customer is a key success factor. By performing sentiment analysis on social media, blogs and other online data you can get insight in how your company and products are perceived. This insight will allow you to differentiate yourself from competition, drive product innovation and tailor your marketing message to the right audience.